What do we learn about modern society from this film?

The message coming from this film is that in modern society people's lifestyles are based on possessing and following the trends. The main characters' work is selling a certain way of living. It is focused on buying various products to become more similar to the 'perfect family' which becomes a role model for the whole community. Steve, Kate and their 'children' try to impress and influence others. As a result, people imitate them by purchasing products they use and recommend. Neighbours want to be appreciated for who they are but for what they have. This community stands for a significant part of the society, as nowadays many people follow the trends and buy more and more products just to admired by others.

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  1. Which means that for a lot of people values such as friendship, honesty, etc. don't matter much.

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